Better-for-you chocolate from MrBeast

🍫  feastables.com | @Feastables | Careers

TL;DR

• To Read: MrBeast’s tidy-up campaign shows the power of social media celebrity
• To Watch: I Built Willy Wonka's Chocolate Factory!
• To Listen: How MrBeast Launched His Own Snacks Brand (Feastables)
• [For LPs] Feastables Investment Memo

Blurb

Feastables is a snack food brand founded by MrBeast that produces chocolate bars, cookies, and other sweets. In 2021, Night Media, MrBeast’s talent management agency, recruited Jim Murray, the former President of RxBar, to help launch the brand and capitalize on MrBeast’s meteoric growth. Feastables currently offers a range of chocolate bars in seven flavors, including milk chocolate, milk crunch, original chocolate, almond chocolate, quinoa crunch, chocolate sea salt, and a peanut butter variant cheekily named Deez Nutz.

Feastables <> Shrug

How it started / How it’s going 📈

Shrug Drop 🎁

—> Feastables x Shrug tweets 🍫

Billboard!